Twitter’s video app has millions of users, vibrant pockets of artistry and heavyweight advertisers who want in on the action. But what make’s this simple, attention-shortening app so special? Quick! – Whats the quickest way to get a video online and in front of all your friends? If you said upload to YouTube, heres your […]
Read MoreYouTube Channel Trailers: Turning ‘Interested’ into ‘Subscribed’
Ever wish you could tell people everything they need to know about your company the instant they visit your YouTube page? With YouTube channel trailers, you can automatically give unsubscribed viewers a taste of what your company and channel have to offer and give them an opportunity to subscribe to your channel without them even […]
Read MoreYouTube Analytics: Who’s Watching Your Videos and What Can You Tell About Them
Anyone can make a YouTube video, but how can you tell if it’s reaching the right people? In this entry in our video tutorial series, we show you how to track and analyze feedback on your videos so that you can gain a broader audience for your company. Thanks to our smartphone-enabled, ultra-plugged-in world, making […]
Read MoreLititz, PA – Big Things in Small Town, USA
Lancaster county natives have long known there’s plenty to see in Lititz, but now a pair of viral videos are showing people all across the country what it has to offer. While Lancaster county residents have long known about Lititz, PAs cornucopia of local culture, several national news outlets recently ran stories that exposed many […]
Read MoreDave’s Sound Byte by Dave Cornman
Ever notice that things always sound ‘better’ in a movie? Our resident sound man explains why the guns sound like cannons and the cannons sound like nuclear explosions. It’s easy to think of sound effects as a cut-and-dry discipline. All you have to do is properly record the action and match it to the footage […]
Read MorePete’s Picks – Top 5 Movie Moms
Every Mom gets to be a hero to her kids, but movie Moms need to bring a little extra something to the table. Here are some of our favorites. 1. Sarah Connor in "Terminator 2: Judgment Day" Having a child changes everyone’s world on a personal level, but mothers in the movie universe frequently endure […]
Read MoreDerek’s La(u)s Vegas Trip to NAB 2013 ! (LIGHTING REVIEW)
I took my first trip out to Vegas to check out NAB2013…. if you want to see for yourself click on over! This first post focuses on photos of the some new Sony equipment and some new lighting solutions…. check back for Lenses and monitors! So I have never been to NAB (National Association of […]
Read MoreMy 60 Second Film by Laura Hilliard
As a part of my internship here with aideM Media, I was able to create a 60 second film for Fine Living Lancaster’s 60 second film festival. Telling a story in sixty seconds may seem like an easy task, given that you only need to fill a minute of screen time. I found the limited […]
Read MoreClient Spotlight – Lebo Skin Care Center by Jordan Hauser
In this month’s clients spotlight we have Lebo Skin Care Center. We were fortunate again this month to be able to work with a great gang of people. We worked hand-in-hand with Heather Witmer over at Lebo to develop and produce three great spots. For the sake of this article, we are going to talk […]
Read MoreClean Works by Chris Vasaturo
This month we were certainly not having a shortage of TV spots to be produced. Cleanworks incorporated contacted us in March with hopes of making several spots in the coming months. After turning in a few concepts and storyboards to them, "Honey-Do List" was chosen to be the first spot we would be collaborating on […]
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